Posts tagged with ‘social media’

How Much Corporate Social Media is Too Much?

August 12, 2010

There is still a great deal of dissension regarding social media and its value for the business community—with some ready to give their right arm in its defense and others caring less if their tweets dwindle off or their corporate Facebook page sits stale. With little hard measurement or research proving its ROI (yet), but [...]

The Age of Indecision

July 21, 2010

Six days before leaving for vacation with my family (husband and 5-year-old daughter), I was paralyzed with anxiety — no, not about work or going to another country. I couldn’t make a decision about our lodging. This year, in lieu of the old-fashioned route of buying/borrowing dozens of travel books on Montreal and Quebec City, [...]

New PR Grads: Use Social Networks for Job Hunting

July 2, 2010

For this year’s PR grads, how can you find the job of your dreams? Look to social networks – these sites are no longer just a way to communicate with friends.
Facebook. Don’t post anything on Facebook that you wouldn’t want a potential employer to read.  Also, delete photos in question – you know the ones.  Beyond [...]

Cheers to 1982!

April 14, 2010

Check out the latest edition of The Spark, Young & Associates’ newsletter, which we issued this morning. In it we mark Young & Associates’ 28th anniversary and offer B2B social media tips. Founder Jean Young offers a My Two Cents column on valuable marketing investments to support an aggressive public relations program and the PR [...]