May 20, 2010
As the end of LOST is drawing near, I realized that the hit TV series, a favorite among some of the Y&A team, relates to PR in several ways. LOST’s themes – redemption, destiny and survival – tie directly to PR. Have I LOST you? That’s okay – let me explain.
Some argue that PR is [...]
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March 2, 2010
Crisis communications has had its hands full over the last few weeks. From the terrible tragedy at SeaWorld to continuing product issues at Toyota to the Tiger Woods’ scandal, crisis communications 101 has been in high demand.
When all is said and done, the first rule of crisis communications is simple and something your parents and [...]
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